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Alcoholic Beverages

Companies that offer market research services related to alcoholic beverages. Review and compare vendors able to conduct a research project associated with beer, spirits, wine, etc.

39 results are displayed in randomized alpha order, starting with "I", after featured listings.

Infotools
Infotools

Infotools is a software and services provider, with particular expertise in processing, analyzing, visualizing and sharing market research data.

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Ipsos
Ipsos

Ipsos offers six areas of market research specialization: advertising, loyalty, marketing, media, public affairs, and survey management.

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P&K Research
P&K Research

Full-service custom qualitative & quantitative consumer product research, with facilities in Chi, LA, NY and Dallas, and a staff of 275.

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RTi Research
RTi Research

Full service Top 50 MR agency with 30+ yr proven track record of combining the best of boutique thinking & service w/ large multinational capabilities

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SDL
SDL

We provide cutting-edge insights solutions in near real-time, enabling you to make data-driven strategic brand, campaign, and product decisions.

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SKIM
SKIM

Decision behavior experts & research heavyweights. A refreshingly human customer insights agency based in Europe, the US, Latin America, and Asia.

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Bridging the Gap Between Data and Creativity Through Market Research Bridging the Gap Between Data and Creativity Through Market Research

Jeff McKenna, Senior Consultant, Chadwick Martin Bailey, Inc.

The gap between by-the-numbers strategic consultants and creative ad agencies can be bridged by effective market research. In this article Jeff McKenna explains how market segmentation finds consumer preferences, needs and brand attitudes that can help influence the "emotional" and creative side of advertising.

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