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GutCheck

Company Description

To achieve product innovation success, it’s critical to have a 360° understanding of your specific audience at each stage of the product development process, pre-launch, so you can confidently build relevant, authentic products for your consumers. As your flexible, evolving partner, we help you get closer to your consumers and stay ahead of trends, while accelerating your time to market in an affordable way. Through a connected data approach, we provide product innovation analytics and multi-layered, actionable insights that give you unprecedented understanding of your consumers to increase the effectiveness of your campaigns and products in market. Unlike traditional methods and syndicated data providers, which tend to be slower, more expensive, and lack audience specificity, our full-service team and technology deliver focused insights in weeks instead of months through an agile, mixed-methodology approach that connects your proprietary survey data with behavioral data. With unique audience insights specific to your business, you gain a competitive advantage while we do the heavy lifting.

Company type:
  • Full Service
  • Qualitative Research
  • Quantitative Research
Telephone:
(887) 990-8111
Fax:
(303) 952-8036
Address:
633 17th Street
Suite 1300
Denver, Colorado, 80202
United States of America
Metropolitan Area:
Denver (CO)
Region:
Colorado
Colby Cannon
Business Development Manager
1-877-990-8111
Countries where research is conducted:
United States of America, United Kingdom, Australia, Canada, China, India, Germany, Argentina, Austria, Brazil, Chile, Colombia, France, Hong Kong, Indonesia, Italy, Japan, Malaysia, Mexico, New Zealand, Philippines, Poland, Romania, Russia, Saudi Arabia, Singapore, South Korea, Spain, Switzerland, Taiwan, Thailand, The Netherlands, Turkey, Venezuela, Vietnam
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Products (1)

ProductImage The GutCheck Platform (qual & quant)

From instant recruitment to research design to analysis, our platform and our people make the difference when it comes to delivering quality answers within your time frame. Our platform is flexible; it can ingest and synthesize data from a wide variety of sources including respondent data, data management platforms, customer relationship management systems, and other behavioral and attitudinal data. Using quality data, our people tailor the analysis and feedback to your specific objectives, making those connections that tell an in-depth, meaningful story. Our quantitative and qualitative platform is device agnostic and connects with consumers using any device, making for a seamless, authentic respondent experience.

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CASE STUDIES (1)

Market research resources (23)

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From the blog: The GutCheck Blog

Growing Your Brand through Customer Acquisition

Keeping up with evolving consumer behavior can sometimes feel like a rollercoaster ride. Brands seem to rise and fall at the whims of their customers, heading toward success or failure at breakneck speed. But even in the midst of uncertainty and a changing consumer landscape, there are still fairly

Read more »
Market Analytics vs. Market Research: What’s the Difference?

Understanding the market is the key to any successful business, but there are many different ways to ultimately gain that market intelligence. From focus groups to big data, the methodologies can vary drastically in style, execution, and results. But the objectives of these exercises remain pretty u

Read more »

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