Roots Research

Roots Research is a dedicated and effective research recruitment agency. We source high-quality participants for a range of different research methodologies. Founded in 2008, our UK and US services cover all the latest research methodologies – both qualitative and quantitative.

Thinking of consumer surveys or in-depth healthcare interviews? Need data analysis or research reports? We’re ready to provide everything you require to make your research a success.

We are known for thinking laterally and devising innovative ways to tackle research projects. We provide a proactive and comprehensive service, including recruitment, interviews, moderation, analysis, and support. We’re passionate about our work and continually succeed in sourcing quality participants with high attendance levels for research fieldwork.

Working with us throughout this process couldn’t be easier. The way we structure our in-house teams means our clients can be confident that they’re dealing with an experienced and knowledgeable Project Manager at all times. We closely monitor project outcomes and develop our processes proactively to maintain a level of consistent quality across the board – something we’re really proud of at Roots Research.

We have several specialist Qual areas – Consumer, B2B, Automotive & Healthcare – many of our team have a specialist interest in one area, but the full qualitative team has experience in all of these to ensure there is always support on hand for your project, whatever the brief.

We are quantitative experts, so whatever the nature of your research project, we have the infrastructure and the expertise to deliver it. From online data capture to user testing, our experience covers all the best and latest methods.

Our team works with experienced and trusted recruitment partners fully vetted fieldworkers and cutting-edge tools and technologies. Innovating our approach to deliver meaningful insights, whatever your budget or timescale.