Edna Luther & Associates, Inc.

Full-service marketing-research/consulting: particular expertise in design and analysis of large-scale studies that address marketing-strategy issues

Full Service

Why choose Us

Best in class analysis

Excellent client rapport

Collaborative approach

Clients highly recommend

Go above and beyond

What is Edna Luther & Associates, Inc.?

Full-service marketing-research and consulting with particular expertise in design and analysis of large-scale studies that address marketing-strategy issues: customer satisfaction, brand equity, concept testing, concept optimization using Choice-Based Conjoint (CBC) with custom Excel Simulator, value prop analysis, MaxDiff, TURF, SPA - strategic positioning analysis, pricing and segmentation studies.

Qualitative work includes focus groups, IDI's, ideation sessions. Annual syndicated study, small business directions: a comprehensive evaluation of small businesses.

Services and Expertise

Explore market research solutions, industries, markets, and business issues covered by Edna Luther & Associates, Inc.

INFO

P.O. Box 285

Lexington, MA,
United States

02420-0003

Metro: Boston (MA)

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