Affect Lab

Maximize marketing ROI with the most accurate Behavioral Insights insights platform that is fool-proof, quick and cost-efficient. Augment quant and qual insights with Emotion AI and unlock business growth with tech-driven Consumer Insights.

**Affect Insights - Tech-driven consumer insights platform for Insights teams:
**Map insights across media, digital and shopper touchpoints
**Deliver customer experiences that resonate emotionally
**Optimize customer journey for increased conversions
**Gain emotion, attention, engagement and noticeability insights

Affect UX - Usability testing and analytics platform for UX teams
**Measure attention, engagement and emotion across user journeys
**Test prototypes, mockups, websites, apps and chatbots
**Identify key elements within the UI that customers notice
**Deliver emotionally optimized UX and drive conversions

Affect API - Emotion Insights to create the best customer experiences
**Facial Coding APIs measures emotional response at scale
**Single face emotion recognition
**In-the-wild multi face emotion recognition
**Recorded video emotion analysis

Multi-modal Tracking - Test stimuli of various modes and channels like videos, print ads, planograms, package designs, websites, apps, chatbots, etc.

Qual & Quant Data - Rely on our 1-stop consumer insights platform to gather qual and quant data points with 25+ question types to choose from.

Online Panel + Multi TG - Access our native panel of 50 million+ respondents from 110 countries to customize your TG (age, country, gender, etc.)

Advanced Reporting - Visualize and present insights using customizable dashboards for eye tracking, emotion mapping, engagement, noticeability, etc.

Benchmarking - Compare your test results against that of competitors and category leaders across geographies from a pool of 48K+ tests.

Data Compliance - Fully compliant (GDPR, etc), complete privacy and data security.