Largest Nationwide Qualitative Panel of Hispanic and Asian-American Segments / Multilingual Recruitment, Moderation & Analysis / Decades of Expertise
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Decades of Qual Expertise
Diverse 546,000+ US Panel
MBA & PhD-led Researchers
Multilingual Moderation
Truly Nationwide Reach
Asset management
Asynchronous platform
Behavioral capabilities
Brand management
Brand monitoring
Chatbots for recruitment
Collaboration & workflow
Custom tracking surveys
Emotion & sentiment in video
Gen AI summaries & insights
Ideation and co-creation tools
Image identification
Intercept sampling
Marketplace / Programmatic
Mobile platform
Mobile UX and accessibility
Natural language queries
Omnibus brand tracking
Panel / Panel management
Proprietary data
Proprietary incentive programs
Qual & quant integration
Qual-at-scale platform
Qualitative recruitment
Real-time tracking & alerts
Research communities
Respondent experience tools
Sample blend & targeting by AI
Social networks
Synchronous platform
Syndicated brand panels
Synthetic sampling
Target feasibility estimates
Templated & automated testing
Transcription quality
Visual analysis tools
CASA Demographics has over two decades of experience in providing best-in-class research design, culturally savvy analysis, qualitative recruitment, multilingual moderation, linguistics, and agile fieldwork for low-incidence segments nationwide, such as Hispanics or Latinos, Asian-Americans, African-Americans, among other specialized audiences.
With an equally diverse MBA and PhD-led team of researchers and highly experienced multilingual moderators, over the past two decades, we’ve successfully completed over 4,135 projects involving Hispanic/Latino, Asian-American, and other minority consumers, as well as over 3,215 studies with hard-to-find general market segments in just about every industry and sector.
Our client portfolio includes insights firms of all types, brand-owning Fortune 500 companies, startups, non-profits, and agencies of all sizes, with a wide array of experience and structured research teams by industry, including automotive, CPG, education, food & beverage, healthcare & pharmaceuticals, public and political policy.
In so doing CASA has also built a robust 546,000+ consumer panel, well-distributed nationally to cover 47 out of all 50 states and 63 metro areas of different sizes across the country. Exceptional reliability has enabled our firm to become the go-to partner for cross-cultural qualitative and custom quant research.
We significantly reduce turnaround times and project design & execution costs via our unparalleled mix of resources, such as in-house cultural expert researchers and multilingual moderators, effective technology adoption with efficient methodologies and processes, local field staff for grassroots recruiting, and in-house linguistics and tech support.
Decades of research experience, cultural & language expertise, sophisticated and agile analysis/reporting/visualization capabilities, and above all, great service allow us to reliably complete projects on time and budget, with superb results and very satisfied clients.
Top review
“CASA handled everything for our Spanish language focus groups including translating our documents, participant recruitment, hosting zoom, providing technical assistance, moderation, and a full debrief with our team. It was easy to work with them and they provide an excellent product.
“CASA is phenomenal. Just as close to a perfect recruiter as possible. Super detail oriented, super on it, always on time - highly recommend.
Recruiting capabilities:
CASA has also built a robust 546,000+ multicultural consumer panel, well-distributed nationally to cover 47 out of all 50 states and 63+ metro areas of different sizes across the USA. Our mix of local field teams and centralized project managers quickly and cost-effectively execute both online/digital and in-person methodologies throughout the country, ranging from online IDIs to in-home ethnos.
Recruiting area:
Most US Zip Codes - 47 States
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