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CASA Demographics

Largest Nationwide Qualitative Panel of Hispanic and Asian-American Segments / Multilingual Recruitment, Moderation & Analysis / Decades of Expertise

Panels / Communities

Qualitative Research

Full Service

Featured in "Buyer's Guides"

Why choose Us

Decades of Qual Expertise

Diverse 546,000+ US Panel

MBA & PhD-led Researchers

Multilingual Moderation

Truly Nationwide Reach

Features and attributes

Asset management

Asynchronous platform

Behavioral capabilities

Brand management

Brand monitoring

Chatbots for recruitment

Collaboration & workflow

Custom tracking surveys

Emotion & sentiment in video

Gen AI summaries & insights

Ideation and co-creation tools

Image identification

Intercept sampling

Marketplace / Programmatic

Mobile platform

Mobile UX and accessibility

Natural language queries

Omnibus brand tracking

Panel / Panel management

Proprietary data

Proprietary incentive programs

Qual & quant integration

Qual-at-scale platform

Qualitative recruitment

Real-time tracking & alerts

Research communities

Respondent experience tools

Sample blend & targeting by AI

Social networks

Synchronous platform

Syndicated brand panels

Synthetic sampling

Target feasibility estimates

Templated & automated testing

Transcription quality

Visual analysis tools

What is CASA Demographics?

CASA Demographics has over two decades of experience in providing best-in-class research design, culturally savvy analysis, qualitative recruitment, multilingual moderation, linguistics, and agile fieldwork for low-incidence segments nationwide, such as Hispanics or Latinos, Asian-Americans, African-Americans, among other specialized audiences.

With an equally diverse MBA and PhD-led team of researchers and highly experienced multilingual moderators, over the past two decades, we’ve successfully completed over 4,135 projects involving Hispanic/Latino, Asian-American, and other minority consumers, as well as over 3,215 studies with hard-to-find general market segments in just about every industry and sector.

Our client portfolio includes insights firms of all types, brand-owning Fortune 500 companies, startups, non-profits, and agencies of all sizes, with a wide array of experience and structured research teams by industry, including automotive, CPG, education, food & beverage, healthcare & pharmaceuticals, public and political policy.

In so doing CASA has also built a robust 546,000+ consumer panel, well-distributed nationally to cover 47 out of all 50 states and 63 metro areas of different sizes across the country. Exceptional reliability has enabled our firm to become the go-to partner for cross-cultural qualitative and custom quant research.

We significantly reduce turnaround times and project design & execution costs via our unparalleled mix of resources, such as in-house cultural expert researchers and multilingual moderators, effective technology adoption with efficient methodologies and processes, local field staff for grassroots recruiting, and in-house linguistics and tech support.

Decades of research experience, cultural & language expertise, sophisticated and agile analysis/reporting/visualization capabilities, and above all, great service allow us to reliably complete projects on time and budget, with superb results and very satisfied clients.

Reviews

5

Based on 4 ratings

5.0

Top review

CASA handled everything for our Spanish language focus groups including translating our documents, participant recruitment, hosting zoom, providing technical assistance, moderation, and a full debrief with our team. It was easy to work with them and they provide an excellent product.

Verified Client

Senior Research Associate, Non-Profit, 11 - 20

5.0

CASA is phenomenal. Just as close to a perfect recruiter as possible. Super detail oriented, super on it, always on time - highly recommend.

Verified Client

Principal, Market Research, 5 - 10

See all reviews

Recognition

HIPAA Compliant
Minority-Owned Business

Research Facility Details

Recruiting capabilities:

CASA has also built a robust 546,000+ multicultural consumer panel, well-distributed nationally to cover 47 out of all 50 states and 63+ metro areas of different sizes across the USA. Our mix of local field teams and centralized project managers quickly and cost-effectively execute both online/digital and in-person methodologies throughout the country, ranging from online IDIs to in-home ethnos.

Recruiting area:

Most US Zip Codes - 47 States

Research Software and Platform Details

Solution deployment

Cloud, SaaS, Web-Based

Desktop

Mobile

Data provider

Managed service

Pricing details

One-time license

Free trial

Free version

Monthly subscription

Pricing per user

Support

Email / Help desk

Live chat

Phone

Knowledge base

Training

Live online

On demand

Documentation

Videos

Market Research Products

Services and Expertise

Explore market research solutions, industries, markets, and business issues covered by CASA Demographics

INFO

12864 Biscayne Boulevard

Suite 250

Miami, FL,
United States

33181

Metro: Miami-Fort Lauderdale (FL)

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ESOMAR (International)

AAPOR (United States)

Insights Association (United States)

AMA (United States)

ARF (United States)

QRCA (United States)

Intellus (International)

Felipe Viyella

Partner & Insights Lead

(888) 680-1931, Ext. 115

Alina Salgado

Moderation & Qualitative Solutions Director

(888) 680-1931, Ext. 122

Luzia Vieira

Data Visualization & Client Reporting Director

(888) 680-1931, Ext. 129

Marco Aurelio Garcia

Partner & Recruitment Development Director

(888) 680-1931, Ext. 133

Karen Lam

Partner & Asian-American Research Director

(888) 680-1931, Ext. 152

Aurora Mendieta-Fernandez

Hispanic/Latino Research Director

(888) 680-1931, Ext. 161

John Yu

Forecasting and Data Analytics Director

(888) 680-1931, Ext. 137

Kim Koen

Forecasting and Feasibility Director

(888) 680-1931, Ext. 168

Atul Singh

Asian-American Research Director

(888) 680-1931, Ext. 154