Bauman Research & Consulting expertly designs and executes research for brand, marketing and business decisions. We are a full-service consulting firm that provides a range of qualitative, quantitative, hybrid and strategic solutions utilizing the most up-to-date market research methodologies. We believe in multi-modal applications to research problems, allowing more robust and creative approaches to helping companies unearth insights.
We specialize in research for branding/positioning, messaging, voice of customer, naming, strategy/product development, concept testing, website usability and employee engagement. Expertise includes surveys, focus groups, in-depth interviews, online focus groups, ethnography, usability, emotional response, immersive digital and social media research.