- Chief Revenue Officer
Zappi helps global brands make faster and better decisions to drive business growth, shape new product development, and enhance their advertising and branding efforts. We help them predict success and disrupt their industries.
The time available to businesses for decision-making has decreased, while consumers’ choice of products and their exposure to ads is growing. In the absence of preemptive research, 85% of products fail in their first year. Zappi puts the consumer at the heart of all your business decisions and eliminates risk.
- Zappi automation makes data collection and modeling faster, more economical, and easier
- Zappi reporting suite yields deeper insights, compounding its learning through analytics features and centralized data
- Zappi technology learns the way your experts interpret data, allowing for scaled expertise globally
ZappiStore appoints Christophe Ovaere as CMORead more »
Added Value and ZappiStore launch self-service tool SNAPSHOT answering your big brand questions.Read more »
I bet you use acronyms. It’s well known that people love business acronyms: And, just maybe, over-use them. Since I started at Zappi four months ago, I have been de-coding the acronyms that have been thrown at me. Including an […] The post What is a TLA? The A to Zappi of Market Research AcronRead more »
One office, 22 students, 13 Zappi people – a recipe for chaos? Luckily not, as Zappi’s Camden office recently enjoyed a successful partnership with career coaching charity Future Frontiers. Volunteers invited students from a local girls’ school to the office […] The post Zappi VolunteerRead more »
Cockapoos, Labradoodles, Yorkie-poos. It seems that every day there is a new designer crossbreed, each more adorable than the last. Breeders aim to take much loved pedigrees, and combine them to produce new breeds that embody the very best characteristics […] The post Announcing Zappi CrosstabRead more »