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Dana Stanley
Greenbook’s Chief Revenue Officer
MERCAPLAN Central America & Caribbean
MERCAPLAN has a broad experience in marketing, focusing mainly in research, development, and brand consultancy.
Why choose Us
Multi-country management.
Experts in Caribbean.
Great Qual facilities.
LatAm network
150+ fulltime team
What is MERCAPLAN Central America & Caribbean?
MERCAPLAN Central America & Caribbean is one of the leading marketing research agencies operating in the region, experienced in co-ordinating multi-country projects. With clients in over 40 countries, MERCAPLAN Central America & Caribbean is one of the few agencies in the region capable of handling research projects in consumer and business to business sectors in many product and service categories. With 140 professionals in staff and a superior quality local agency in each market, MERCAPLAN Central America & Caribbean provides premier qualitative and quantitative marketing and opinion research in Honduras, Guatemala, El Salvador, Costa Rica, Nicaragua, Panama, Dominican Republic and rest of the Caribbean. All major cities have focus group facilities available.
MERCAPLAN Central America & Caribbean attains respectable experience as a full service research agency and as a high quality fieldwork supplier. Major global agencies use our fieldwork services throughout the region. Databases are delivered using SPSS, ASCII or Quantum / Quanvert software and presentations can be done in English, Spanish, French or Portuguese.
Recognition
Research Facility
Location
Easy Access for visitors
Building Type
Modern constructions
Travel time from airport
30 mins
Travel time from downtown
10 mins
Facility Features
Client lounge
Office services
Onsite parking
Recording - Audio
Recording - Digital
Recording - Video
Separate client entrance
Video-streaming
Wired broadband
Wireless Internet
Research Facility Details
Recruiting capabilities:
Qualitative facilities available in every major city of Central America, Dominican Republic and Puerto Rico. Staff of experienced moderators with multicultural abilities, bilingual and disposition to travel. Recruitment can be done in as little as 2-3 days; using both in-house and third-party capacity to accelerate the process. Difficult profiles may take more time to recruit.
Facility Rooms
Room types
Dimensions
Capacity
Observation capacity
Classroom
Client Lounge
Computer Usability Lab
Focus Group
One-on-One
Product Testing Lab
Test Kitchen
Viewing Room
5X5metres
10
5
Services and Expertise
Explore market research solutions, industries, markets, and business issues covered by MERCAPLAN Central America & Caribbean
Research Solutions
Industries & Demographics