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Marketing Analysts, LLC

Company Description

Since 1982 MAi Research, originally Marketing Analysts incorporated, has been delivering accurate, actionable research to some of the most successful companies in the world. We help our clients promote their brands and understand their customers using proven research methodologies, innovative analytic techniques, and the insight of our experience. Our commitment to excellence has led us to develop new methodologies, new questionnaire designs, new analytical techniques, and new research applications. We invest in development so we can better serve our clients and ensure their success in marketing and developing their products. Our clients trust our experience to inform key business decisions such as: - Learning which opportunities are worth investing in - Developing and identifying winning concepts - Optimizing and evaluating products and product elements - Sharpening shopper insights

Affiliations:
  • AMA (United States)
Company type:
  • Consulting Services
  • Full Service Market Research
  • Quantitative Research Services
Telephone:
(843) 797-8900 x1119
(800) 513-4247
Fax:
(843) 797-1075
(843) 797-1754
Address:
2000 Sam Rittenberg Blvd. suite 3007
Charleston, South Carolina, 29407
United States of America
Metropolitan Area:
Charlotte (NC--SC)
Region:
South Carolina
Countries where research is conducted:
United States of America
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Products (1)

ProductImage Brand Engagement Strategy

Build a connection with consumers that incorporates the rational, emotional, and personal closeness elements that drive predisposition. This requires getting the right messages to the right people at the right time —in the right sequence. Our process breaks this into five modules. - Listen: Learn how consumers think and feel about product categories and brands. - Engage: Develop the right messaging strategy to reach your most important segments. - Optimize: Optimize each messaging execution so it resonates with its intended target. - Connect: Deliver your optimal digital campaigns to the most appropriate and receptive individuals. - Perfect: Track smarter and refine your brand’s image over time.

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