Thinkpiece Partners

Since 2013, we’ve been looking at qualitative research differently. Almost in reverse.

Rather than training moderators to be industry experts, we gathered a team of experts from the industries themselves and focused their expertise on research. Nurses doing healthcare research. Software Engineers doing technology research. Advertising Execs doing B2B research.

Then we found analysts who are academics and sociologists. Together with a dedicated field management and operations team, our approach allows us to conduct research with you rather than for you.

We’ve been applying our consultative approach to Fortune 500 companies focused on healthcare, technology, and B2B since the very beginning.

There isn’t one right way to turn insights into wisdom, but we’re committed to helping you find the right way for you.