Vault Consulting, LLC offers full-service custom primary market research to strengthen decision-making for our clients working in associations, health care/medical, B2B, industrial, consumer, intellectual property, and other categories. Using a consultative approach Vault designs and executes innovative quantitative and qualitative research in the U.S. and globally. Balancing traditional and new MR, we are a leader in deploying emerging techniques for custom solutions. We specialize in difficult-to-reach targets, innovative and fresh methodologies and transferring best practices across industries.
Vault’s custom solutions include a premier suite of highly specialized research services for associations. Our clients turn to Vault to help grow their membership, revenue and engagement, support their advocacy efforts and provide valuable member benefits through industry market reports, benchmarking studies and member needs assessments. Our research solutions provide invaluable business intelligence to help organizational leaders shape strategy, make informed decisions, and ultimately provide amplified stakeholder value.
Our AmLaw 100 client represented a major US fashion brand in an intellectual property suit. Before taking this case to court, extensive exploratory research was needed as part of work product in anticipation of litigation.
Exploratory studies are often used by clients and their counsel in trademark infringement
disputes to develop case theories, assess the relative strengths and weaknesses of a client’s
positions, consult on alternative litigation strategies and, ultimately, assist in the assessment of the client’s likelihood to prevail on the merits of a case. Exploratory studies can also be used to gain valuable insights into a client’s negotiating leverage for use in settlement discussions.
Cost pressures and increased budgetary scrutiny have resulted in more difficult and complicated healthcare purchasing processes that involve more and more decision makers.
To prepare our client for a successful product launch, Valut conducted a series of interdisciplinary mock new product approval focus groups to:
Understand how to best position our client’s new medical device for adoption at a new product approval committee meeting by observing discussions between clinical and administrative parties firsthand, as decisions are made
Gauge an acceptable price point for this new disposable product that was designed to replace current reusable alternatives.