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Dana Stanley
Greenbook’s Chief Revenue Officer
ACUPOLL Precision Research vs Material
Company details
Description
1. Our normative MarketDatabase contains over 55,000 concept, ads, packagin
Material is an intelligent growth company. Fueled by a powerful core in market research, behavioral science and data analytics, Material has a fifty-year history of building customer intelligence into brands and experiences that compete and win. Material works with world-class companies to antici
Type of company
Full Service
International
Quantitative Research
Full Service
Qualitative Research
Quantitative Research
Top benefits
55000 Concept/Ad Database
System 1 Idea Screening
Pioneered Qual+Quant CLTs
20+ Yr Research Managers
Fast & Cost-Efficient
Intelligent Growth
Behavioral Analytics
Brand Marketing & CRM
Customer Experience
Product Design
Location
Loveland, Ohio, United States
New York, New York, United States
Market Research Specialties
Advertising Research
Product Testing
Brand Positioning Research
Concept Testing
Hybrid & Mixed Methodology Market Research
Customer Experience Research
Business Issue: Brand / product / service launch
Business Issue: Brand repositioning
Business Issue: Develop, revitalise market
Business Issue: Gain new customers
Features and attributes
Images
Test Against Database Norms
System 1 & 2 Idea Screening
Online Qual+Quant Groups
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