Affectiva Inc. vs Marketing Total Research
Company details
Description
Affectiva Media Analytics is on a mission to humanize technology. Founded by visionary scientists Dr. Rana el Kaliouby and Dr. Rosalind Picard, Affectiva spun out of the MIT Media Lab in 2009, pioneering Facial Coding AI. Acquired by Smart Eye in 2021, Affectiva has merged with iMotions as of 202
Type of company
Software & Technology
Quantitative Research
Qualitative Research
Full Service
Qualitative Research
Quantitative Research
Top benefits
Ethical AI-based approach
Robust & diverse database
100K+ videos tested
Normative benchmarks
Seamless integration
Location
Boston, Massachusetts, United States
Tegucigalpa, Honduras
Market Research Specialties
Facial Coding & Analysis
Advertising Effectiveness Research
Emotional Measurement
Movies / Streaming / TV Market Research
Neuromarketing
Full Service Market Research
Neuromarketing
Forecasting & Predictive Analytics
Mystery Shopping
Agile Market Research
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