Datagame vs The Sound

Company details

Description

In a world of falling response rates, we all know that an engaged participant provides better quality data. Gamification has been proven to reduce survey fatigue, improve respondent satisfaction and increase response rates by 10-20%. But when it comes to improving data quality, researchers often don

The Sound is a Global Consumer Research, Brand Strategy and Product Innovation agency, applying leading edge market research techniques, technologies and marketing models to solve client brand, marketing, communications and product challenges.


We are a team of brand experts, stra

Type of company

  • Consulting

  • Full Service

  • Software & Technology

  • Data & Analytics

  • Consulting

  • Full Service

Top benefits

  • Gamification experts

  • Consultative mindset

  • Technology agnostic

  • Award-winning creatives

  • We are outcome driven

  • We put empathy first

  • We see humans in data

  • We see what others don't

  • We drive real growth

Location

Collingswood, New Jersey, United States

Chicago, Illinois, United States

Market Research Specialties

  • Gamification & Research Games

  • Prescription Medicines [market sector expertise]

  • OTC Medicines [market sector expertise]

  • Healthcare & Medical [market sector expertise]

  • Market Research with Doctors & Physicians

  • Business Issue: Brand / product / service launch

  • Advertising Research

  • Advertising Communication Strategy Research

  • International Market Research with Consumers

  • Idea Generation

Features and attributes

  • Asynchronous platform
  • Custom tracking surveys
  • Mobile platform
  • Omnibus brand tracking
  • Physical product testing
  • Product analytics
  • Qual & quant integration
  • Synchronous platform
  • Text & sentiment analytics
  • Unmoderated testing tools
  • Asynchronous platform
  • Custom tracking surveys
  • Mobile platform
  • Omnibus brand tracking
  • Physical product testing
  • Product analytics
  • Qual & quant integration
  • Synchronous platform
  • Text & sentiment analytics
  • Unmoderated testing tools