decision point vs Harmon Research Group, LLC

decision point
decision point

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Harmon Research Group, LLC
Harmon Research Group, LLC

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Company details

Description

At decision point we fuel business breakthroughs by turning consumer understanding into smart decisions and growth. Whether you're exploring new products, refining your brand, or uncovering what motivates your customers, we bring clarity and direction to move your business forwar

For over 15 years our team has worked with many of the world’s top research organizations. We are currently running approximately 80,000 surveys in multiple countries each month and can target over 200 profiles.

Harmon Research’s strength lies in our skills and service—our dedicated account

Type of company

  • Consulting

  • Qualitative Research

  • Quantitative Research

  • Data Collection

  • Quantitative Research

  • Qualitative Research

Top benefits

  • Custom designed research

  • Unparalleled analytics

  • Insights into action

  • Strategic consultants

  • Excellent client service

  • Quant/Qual Data Collection

  • Gamified Fraud Prevention

  • AI Open End Probing

  • Huge Programming Team

  • DataDefense program

Location

Madison, Wisconsin, United States

Anaheim, California, United States

Market Research Specialties

  • Ethnography

  • Brand Positioning Research

  • Conjoint Analysis / Trade-off/Choice Modeling

  • Packaging Testing

  • Product Development Research

  • Online Surveys

  • Multi-Country Studies

  • Global Market Research Capabilities

  • Online Research Panels

  • Survey Programming Services

Features and attributes

  • AI-Assisted Data Cleaning
  • Advanced Analytics
  • Asynchronous platform
  • Behavioral capabilities
  • Brand management
  • Collaboration & workflow
  • Competitive Insights
  • Custom dashboards
  • Custom tracking surveys
  • Customizable Dashboards
  • E-commerce
  • Emotion & sentiment in video
  • Gen AI summaries & insights
  • Ideation and co-creation tools
  • Mobile UX and accessibility
  • Mobile ethnography
  • Mobile platform
  • Mobile usability testing
  • Multisource data integration
  • Omnichannel
  • Panel / Panel management
  • Physical product testing
  • Physical store
  • Product analytics
  • Proprietary data
  • Qual & quant integration
  • Qual-at-scale platform
  • Qualitative Data Analysis
  • Qualitative recruitment
  • Research repository
  • Survey Analysis
  • Synchronous platform
  • Target feasibility estimates
  • Text & sentiment analytics
  • Transcription quality
  • Visual analysis tools
  • Web usability testing
  • AI-Assisted Data Cleaning
  • Advanced Analytics
  • Asynchronous platform
  • Behavioral capabilities
  • Brand management
  • Collaboration & workflow
  • Competitive Insights
  • Custom dashboards
  • Custom tracking surveys
  • Customizable Dashboards
  • E-commerce
  • Emotion & sentiment in video
  • Gen AI summaries & insights
  • Ideation and co-creation tools
  • Mobile UX and accessibility
  • Mobile ethnography
  • Mobile platform
  • Mobile usability testing
  • Multisource data integration
  • Omnichannel
  • Panel / Panel management
  • Physical product testing
  • Physical store
  • Product analytics
  • Proprietary data
  • Qual & quant integration
  • Qual-at-scale platform
  • Qualitative Data Analysis
  • Qualitative recruitment
  • Research repository
  • Survey Analysis
  • Synchronous platform
  • Target feasibility estimates
  • Text & sentiment analytics
  • Transcription quality
  • Visual analysis tools
  • Web usability testing
  • Сredentials

    Ratings & Testimonials

    5

    Based on 3 ratings

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    5

    Based on 6 ratings

    See details

    Images

    decision point

    decision point

    decision point

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    Recognition

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    Greenbook Directory | Featured Expert [2024]

    Greenbook Directory | Featured Expert [2024]