In My Opinion vs Touchstone Research, Inc.

In My Opinion
In My Opinion

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Touchstone Research, Inc.
Touchstone Research, Inc.

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Company details

Description

Generation Z wields $143B in spending power - and they are changing everything. In My Opinion provides access to a validated sample of registered Generation Z college students who are engaged and motivated to share their opinions. You provide the survey link, and IMO will deliver the hard-to-reach G

At Touchstone Research, we’re passionate about helping brands understand their audiences on a deeper level. With 35+ years of experience, we blend innovation, creativity, and research expertise to uncover the insights that matter most. As an extension of your team, we offer flexible, collaborativ

Type of company

  • Panels / Communities

  • Qualitative Research

  • Recruiting

  • Qualitative Research

  • Quantitative Research

  • Recruiting

Top benefits

  • Gen Z College Students

  • Verified Panel

  • On over 300 campuses

  • National Representaion

  • BIPOC Representation

  • Innovative Methods

  • Expertise Across Industries

  • Security & Data Quality

  • Global Coverage

  • Youth & Family Experts

Location

St. Louis, Missouri, United States

New Haven, Connecticut, United States

Market Research Specialties

  • Market Research with College Students

  • Consumer Lifestyle & Value Trends

  • Market Research with Generation Z

  • Online Proprietary Research Panels

  • Moderating with College Students

  • Full Service Market Research

  • Insight Communities (MROC)

  • Online Surveys

  • Recruiting for Focus Groups

  • Market Research with Children

Features and attributes

  • AI-Enhanced Moderation
  • Advanced Analytics
  • Advanced Video Analytics
  • Asynchronous platform
  • Brand Advocacy Communities
  • Brand management
  • Brand monitoring
  • Collaboration & Storytelling
  • Competitive Insights
  • Conversational Surveys
  • Custom tracking surveys
  • Customer Support Communities
  • E-commerce
  • Emotion & sentiment in video
  • Gen AI summaries & insights
  • Ideation and co-creation tools
  • Image identification
  • Insight Communities
  • Live Forums and Chats
  • Mobile UX and accessibility
  • Mobile ethnography
  • Mobile platform
  • Mobile usability testing
  • Mobile-First
  • Normative database
  • Panel / Panel management
  • Physical product testing
  • Physical store
  • Product analytics
  • Qual & quant integration
  • Qual-at-scale platform
  • Qualitative Data Analysis
  • Qualitative recruitment
  • Research communities
  • Social Media & Web Analytics
  • Survey Analysis
  • Synchronous platform
  • Synthetic Data & Participants
  • Transcription quality
  • Unmoderated testing tools
  • VR / AR
  • Visual analysis tools
  • Web usability testing
  • AI-Enhanced Moderation
  • Advanced Analytics
  • Advanced Video Analytics
  • Asynchronous platform
  • Brand Advocacy Communities
  • Brand management
  • Brand monitoring
  • Collaboration & Storytelling
  • Competitive Insights
  • Conversational Surveys
  • Custom tracking surveys
  • Customer Support Communities
  • E-commerce
  • Emotion & sentiment in video
  • Gen AI summaries & insights
  • Ideation and co-creation tools
  • Image identification
  • Insight Communities
  • Live Forums and Chats
  • Mobile UX and accessibility
  • Mobile ethnography
  • Mobile platform
  • Mobile usability testing
  • Mobile-First
  • Normative database
  • Panel / Panel management
  • Physical product testing
  • Physical store
  • Product analytics
  • Qual & quant integration
  • Qual-at-scale platform
  • Qualitative Data Analysis
  • Qualitative recruitment
  • Research communities
  • Social Media & Web Analytics
  • Survey Analysis
  • Synchronous platform
  • Synthetic Data & Participants
  • Transcription quality
  • Unmoderated testing tools
  • VR / AR
  • Visual analysis tools
  • Web usability testing
  • Images

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    Touchstone Research, Inc.

    Touchstone Research, Inc.

    Touchstone Research, Inc.