InsightsNow vs The Mix Global
Company details
Description
It's hard to align product and brand strategy – but it's essential to design experiences people love. InsightsNow’s moments-based behavioral approach empowers visionary product leaders to activate insights and align product and brand strategy, building a healthier, happier world.
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Why do we exist?
To help clients go from insight to influence to growth, from complexity to clarity, no matter what sector they are in.
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How?
By mixing disciplines and methods that work to answer your business question and
Type of company
Full Service
International
Consulting
International
Qualitative Research
Quantitative Research
Top benefits
In-context Evaluations
Implicit Techniques
Behavioral Frameworks
ISO Certified, Secure
Sensory Brand Fingerprint
Commercially focused
Deeply empathetic
Culturally fluent
Creatively charged
From insight to influence
Location
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Brooklyn, New York, United States
Market Research Specialties
Business Issue: Gain trial
Concept Optimization Research
Product Development Research
Product Optimization Research
Taste Tests & Sensory Tests
Business Issue: Brand / product / service launch
Business Issue: Defend price premium
Business Issue: Defend market share
Full Service Quantitative Market Research
Full Service Qualitative Market Research
Features and attributes
Images
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