InsightsNow vs The Mix Global
Company details
Description
It's hard to align product and brand strategy – but it's essential to design experiences people love. InsightsNow's moments-based behavioral approach empowers visionary product leaders to activate insights and align product and brand strategy, building a healthier, happier world.
Why do we exist?
To help clients go from insight to influence to growth, from complexity to clarity, no matter what sector they are in.
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How?
By mixing disciplines and methods that work to answer your business question and
Type of company
Full Service
International
Consulting
International
Qualitative Research
Quantitative Research
Top benefits
In-context Evaluations
Implicit Techniques
Behavioral Frameworks
ISO Certified, Secure
Sensory Brand Fingerprint
Commercially focused
Deeply empathetic
Culturally fluent
Creatively charged
From insight to influence
Location
Corvallis, Oregon, United States
Brooklyn, New York, United States
Market Research Specialties
Business Issue: Gain trial
Concept Optimization Research
Product Development Research
Product Optimization Research
Taste Tests & Sensory Tests
Business Issue: Brand / product / service launch
Business Issue: Defend price premium
Business Issue: Defend market share
Full Service Quantitative Market Research
Full Service Qualitative Market Research
Features and attributes
Images
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