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Dana Stanley
Greenbook’s Chief Revenue Officer
InsightsNow vs SKIM
Company details
Description
It's hard to align product and brand strategy – but it's essential to design experiences people love. InsightsNow’s moments-based behavioral approach empowers visionary product leaders to activate insights and align product and brand strategy, building a healthier, happier world.
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While SKIM’s expertise is sophisticated, its mission is simple; in a world of constant change, SKIM partners with leading companies worldwide looking to elevate their pricing, brand communication and innovation strategies with greater precision and certainty.
SKIM’s success stems from
Type of company
Full Service
International
Consulting
Full Service
International
Consulting
Top benefits
In-context Evaluations
Implicit Techniques
Behavioral Frameworks
ISO Certified, Secure
Sensory Brand Fingerprint
Price&Portfolio Strategy
Decision Journey Mapping
Decades of Comm Research
Conjoint Analysis
Location
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Market Research Specialties
Business Issue: Gain trial
Concept Optimization Research
Product Development Research
Product Optimization Research
Taste Tests & Sensory Tests
Price & Pricing Research
Product Development Research
Market Simulation & Modeling
Shopper Journey Mapping
Forecasting & Predictive Analytics