Nuance vs NIQ BASES

Company details

Description

Nuance, a Decision Analyst company, delivers industry-leading verbatim-coding and text analytics solutions that help research teams turn feedback in

We are the industry leader in global measurement and data analytics, and the most trusted source for retail, consumer intelligence, and product innovation.

Powered by true intelligence, collaborative data and 100 years of knowledge - we deliver the complete truth to retailers, manufacturers, an

Type of company

  • Support Services

  • International

  • Software & Technology

  • Data & Analytics

  • International

  • Software & Technology

Top benefits

  • Multilingual Coding

  • Digital Media Coding

  • Verbatim Coding

  • Human Coding

  • Colibri Coding Software

  • Deep shopper insights

  • Product innovation

  • Optimize performance

  • Advertising & packaging

  • Line & price

Location

Arlington, Texas, United States

Chicago, Illinois, United States

Market Research Specialties

  • Open-End & Verbatim Response Coding

  • Questionnaire Coding

  • Video Analysis & Video Analytics

  • Sentiment Analysis on Social Media

  • Text Analytics

  • Business Issue: Brand / product / service launch

  • Business Issue: Brand repositioning

  • Advertising Research

  • Concept Testing

  • Healthcare & Medical [market sector expertise]