Phase 5 vs decision point
Company details
Description
At Phase 5, we help our clients on their journey to customer centricity. Over the past 30+ years, our team has amassed a depth of experience and strong grasp of the key strategic issues in our clients’ industries. Our four practice areas span Brand & Communications, Innovation, Customer Exper
At decision point we fuel business breakthroughs by turning consumer understanding into smart decisions and growth. Whether you're exploring new products, refining your brand, or uncovering what motivates your customers, we bring clarity and direction to move your business forwar
Type of company
Full Service
Qualitative Research
Quantitative Research
Consulting
Qualitative Research
Quantitative Research
Top benefits
focus=customer centricity
brand+innovation+UX+CX
we focus on your business results
partner level involvement
agile
Custom designed research
Unparalleled analytics
Insights into action
Strategic consultants
Excellent client service
Location
Edina, Minnesota, United States
Madison, Wisconsin, United States
Market Research Specialties
Price & Pricing Research
Market Segmentation
Website Usability & UX
Customer Experience Research
Full Service Quantitative Market Research
Ethnography
Brand Positioning Research
Conjoint Analysis / Trade-off/Choice Modeling
Packaging Testing
Product Development Research
Features and attributes
Сredentials
Ratings & Testimonials
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Images
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