Qualtrics vs Horowitz Research, A Division of M/A/R/C Research

Qualtrics
Qualtrics

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Horowitz Research, A Division of M/A/R/C Research
Horowitz Research, A Division of M/A/R/C Research

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Company details

Description

Qualtrics, the leader and creator of the experience management category, is a cloud-native software platform that empowers organizations to deliver exceptional experiences and build deep relationships with their customers and employees.

With insights from Qualtrics, organizations can iden

Today, having a research partner with deep experience in cultural insights is a must. Horowitz is not just a great multicultural and diverse research company, we are a great research company for a multicultural and diverse world. We have been a thought leader in the multicultural space for more t

Type of company

  • Full Service

  • Software & Technology

  • Syndicated Research

  • Consulting

  • Syndicated Research

  • Full Service

Top benefits

  • Speed to insight

  • Diverse expertise

  • Tailored solutions

  • Process transparency

  • Technology natives

  • Consumer Insights

  • Multicultural Research

  • Gen Z Research

  • Accelerated Solutions

  • Full Service

Location

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Plano, Texas, United States

Market Research Specialties

  • Artificial Intelligence / AI-Powered Insight Platforms

  • Product Market Research

  • Customer Experience Research

  • Consumer Market Research

  • Automated Market Research Platforms

  • Market Research with Generation Z

  • Agile Market Research

  • Healthcare & Medical [market sector expertise]

  • Retail Industry [market sector expertise]

  • Market Research with LGBTQ Audiences

Features and attributes

  • Brand management
  • Custom tracking surveys
  • Insight Communities
  • Live Forums and Chats
  • Proprietary data
  • Qual & quant integration
  • Brand management
  • Custom tracking surveys
  • Insight Communities
  • Live Forums and Chats
  • Proprietary data
  • Qual & quant integration