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Dana Stanley
Greenbook’s Chief Revenue Officer
RTi Research vs Material
Company details
Description
At RTi, we meet that challenge head
Material is an intelligent growth company. Fueled by a powerful core in market research, behavioral science and data analytics, Material has a fifty-year history of building customer intelligence into brands and experiences that compete and win. Material works with world-class companies to antici
Type of company
Consulting
Full Service
Quantitative Research
Full Service
Qualitative Research
Quantitative Research
Top benefits
Turning data into meaning
Smart research design
Flawless execution
Innovative storytelling
Support client success
Intelligent Growth
Behavioral Analytics
Brand Marketing & CRM
Customer Experience
Product Design
Location
Norwalk, Connecticut, United States
New York, New York, United States
Market Research Specialties
Product Optimization Research
Product Testing
Brand Positioning Research
Brand Research - Line / Franchise Extension
Consumer Attitude & Usage Research
Customer Experience Research
Business Issue: Brand / product / service launch
Business Issue: Brand repositioning
Business Issue: Develop, revitalise market
Business Issue: Gain new customers