Research Tree vs iMotions
Company details
Description
Research Tree is a boutique digital research consultancy that transforms real-time social listening, online news, and media commentary into strategic foresight to protect brand equity and audience trust.
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iMotions is on a mission to humanize technology by providing complete insight into human emotion, cognition, and visual attention. Founded to bridge the gap between human behavior and digital technology, iMotions merged with Affectiva in 2025 combining iMotions’ world-leading biosensor platform w
Type of company
Qualitative Research
Data & Analytics
Consulting
Software & Technology
Qualitative Research
Data & Analytics
Top benefits
Ethical AI-based approach
Robust & diverse database
100K+ videos tested
Normative benchmarks
Seamless integration
Location
Huntington Station, New York, United States
Boston, Massachusetts, United States
Market Research Specialties
Media Research
Public Reputation Research
Social Media Research for Business Insights
Social Listening & Analytics
Qualitative Social Media Research
Facial Coding & Analysis
Advertising Effectiveness Research
Emotional Measurement
Movies / Streaming / TV Market Research
Neuromarketing
Images
