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Dana Stanley
Greenbook’s Chief Revenue Officer
TasteMakers Research Group vs TRC Insights
Company details
Description
Consumer Product Testing Reinvented!
TasteMakers Research Group delivers agile, affordable, and data driven consumer product research to food and beverage companies of all sizes. Our proprietary PopUp CLT™ (Consumer Location Testing) methodology is the only high performance, senso
TRC Insights is a research & analytics firm that uses AI tools to reduce uncertainty without compromising accuracy.
We specialize in online communities, pricing research, message and feature prioritization, conjoint analysis, brand equity research, and satisfaction & loyalty.
Type of company
Quantitative Research
Recruiting
Data & Analytics
Data & Analytics
Full Service
Quantitative Research
Top benefits
Agile Consumer Taste Testing
Food & Beverage Market Research
PopUp CLT™(Consumer Location Test) Methodology
Consumer Product Testing Reinvented
Top Taste Test Company
Synthetic Data
HiTRUST Audited Data
100s of conjoints
Team of in-house analysts
In business for 35+ yrs
Location
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Fort Washington, Pennsylvania, United States
Market Research Specialties
Taste Tests & Sensory Tests
Product Testing
Home Use Tests
Data Collection Field Services
Online Surveys
Brand Equity Research
Price & Pricing Research
Full Service Quantitative Market Research
Conjoint Analysis / Trade-off/Choice Modeling
Segmentation Analytics
Features and attributes
Сredentials
Ratings & Testimonials
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Images
Popup CLT™ Consumer Taste Test
BFY/Health Food & Bev Products
Hispanic Consumer Taste Tests
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Recognition
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Top 50 Most Innovative [2023]
Recommended by Clients [2024]
Greenbook Directory | Featured Expert [2024]