The LAB vs itracks

Company details

Description

The LAB streamlines the entire qualitative research process by offering core expertise in:

Recruiting and Recruit Management: Leveraging robust methods to find, screen, and manage high-quality participants to ensure the right people are in the room.

Research D

itracks is a qualitative data collection software platform offering a comprehensive technology solution for qualitative researchers. Our main offerings include itracks Realtime for focus groups and interviews, and itracks Board for discussion boards and communities. We're trusted by market resear

Type of company

  • Qualitative Research

  • Recruiting

  • Support Services

  • Qualitative Research

  • Support Services

  • Software & Technology

Top benefits

    • Stakeholder Engagement

    • End-to-end Solution

    • Private & Secure

    • Built for Researchers

    • AI-enabled Qualitative Analysis

    Location

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    Saskatoon, Saskatchewan, Canada

    Market Research Specialties

    • Recruiting for Focus Groups

    • Full Service Qualitative Market Research

    • Consumer Market Research

    • Recruiting for Market Research

    • Qualitative Market Research Services

    • Mobile Ethnography

    • Mobile Qualitative Research

    • Online Bulletin Boards

    • Online Focus Groups

    • Online In-Depth & One-on-One Interviews

    Features and attributes

  • Asynchronous platform
  • Emotion & sentiment in video
  • Gen AI summaries & insights
  • Mobile UX and accessibility
  • Mobile ethnography
  • Mobile platform
  • Mobile usability testing
  • Participant CRM
  • Physical store
  • Qual & quant integration
  • Synchronous platform
  • Text & sentiment analytics
  • Transcription quality
  • Unmoderated testing tools
  • Asynchronous platform
  • Emotion & sentiment in video
  • Gen AI summaries & insights
  • Mobile UX and accessibility
  • Mobile ethnography
  • Mobile platform
  • Mobile usability testing
  • Participant CRM
  • Physical store
  • Qual & quant integration
  • Synchronous platform
  • Text & sentiment analytics
  • Transcription quality
  • Unmoderated testing tools
  • Demo recording

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    Get Dialed-In with itracks: Ad-testing Video Tech for Focused, Nuanced, Actionable Insights

    demo
    20 min

    Watch Recording

    Сredentials

    Ratings & Testimonials

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    5

    Based on 2 ratings

    See details