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itracks

Company Description

itracks is a world-leading expert in online and mobile qualitative market research software and services. Our full suite of innovative qualitative software products are easy to use and come equipped with a wide range of multi-media capabilities. itracks offers a full array of qualitative software tools including integrated mobile and online discussion boards, community platforms, real time web based text, and video focus groups. Ask for a demo of our new flash-free Video IDI Software launched in November 2019. Online survey programming and recruiting also available. Leverage itracks' network of research moderators experienced on itracks tools to assist with professional services.

itracks offers 24 hour service and support on weekdays.

itracks holds the patent for real time and asynchronous focus groups.

itracks GO:

Affiliations:
  • INSIGHTS ASSOCIATION (United States)
  • QRCA (United States)
  • ESOMAR (International)
Company type:
  • Panels / Communities
  • Qualitative Research
  • Software & Technology
Telephone:
(888) 525-5026
(306) 665-5026
Fax:
(306) 665-2045
Address:
301 Ontario Ave
Saskatoon, Saskatchewan, S7K 1S3
Canada
Region:
Saskatchewan
Countries where research is conducted:
United States of America, United Kingdom, Australia, Canada, Germany, France, Italy, Mexico
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Products (4)

ProductImage itracks Board/ itracks Community (Online & Mobile)

itracks Board is used for online communities (MROCs) and bulletin Board focus groups (BBFGs). Our patented, fully integrated interactive mobile and online platform gives you greater geographic reach and longer, more in-depth transcripts than any other qualitative methodology. Key features include: video, text and dictated responses; multilingual; breakout rooms; profiles; participant media uploads; annotations; single and multiple choice polls; concept testing / markup tool; branded accounts; custom software development.

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ProductImage itracks Chat

itracks Chat allows for interactive, efficient text based online focus groups. Media sharing, polling and markup tools allow for advanced data collection methods. Itracks’ patented client viewing room allows clients to observe the group and communicate privately with the moderator. With instant transcripts and reduced travel time, your clients can receive their results in a matter of days.

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ProductImage itracks Video Chat

itracks Video Chat allows for interactive, efficient video based online focus groups. Media sharing, polling and markup tools allow for advanced data collection methods. Itracks Video Chat leverages enhanced webcam and streaming technology, supported by an advanced product booking and communication system. Conduct IDI’s or connect with up to 8 participants simultaneously.

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ProductImage itracks Telephone or Video IDI

itracks IDI provides telephone interview sessions with easy-to-use technology that adds a stream-lined approach to the data collection process. Organize a meeting with ease using the built-in scheduling features. Share media through the media view to add additional context to the conversation with pictures, videos, and documents. Immediately download the audio recording after the meeting or order a full transcript with the click of a button.

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Market research resources (3)

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From the blog: itracks blog

itrack at TMRE 2019

Come to Booth 611 and hear from the Kings and Queens of Online Research and enter you name to win a bottle of Crown Royal Tuesday, November 5th: 10:15 – 11:00am Bronwen Clark has been conducting online qual research for nearly 20 years delivering actionable insights for clients including Unilever, J

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CX Workout and itracks announce a Strategic Alliance

Boston, MA  (January 7, 2019) – CX Workout is pleased to announce it has entered into a strategic alliance with itracks. itracks is a premier online mobile market research firm with a full suite of online qualitative products which are a perfect complement to CX Workout’s research and design capabil

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