The Logit Group vs Touchstone Research, Inc.

The Logit Group

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Touchstone Research, Inc.

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Company details

Description

The Logit Group is an innovative, technology-driven research execution company. We’re a team of holistic research practitioners, and aim to add value for our clients through expert-level insights powered by technology across a wide range of methodologies. Our proprietary online platforms and call

Touchstone Research is a tech-driven, full-service market research partner with 35+ years of experience helping leading brands make confident, decision-ready choices. We operate as an embedded extension of your team across qualitative, quantitative, UX, and community methodologie

Type of company

Data Collection
Qualitative Research
Quantitative Research

Qualitative Research
Quantitative Research
Full Service

Top benefits

Methodologically agnostic
Tech driven solutions
Competitive costs
International scope
Value added insights

Youth, Gen Z & Family Experts
In-House Recruitment & Vetting
Proprietary Research Tech
SOC 2 cert & COPPA compliant
Global Research, 60+ Markets

Location

Toronto, Ontario, Canada

New Haven, Connecticut, United States

Market Research Specialties

Data Collection Field Services
Online Research Panels
Survey Programming Services
CATI Interviewing
Full Service Quantitative Market Research

Full Service Market Research
Insight Communities (MROC)
Online Surveys
Recruiting for Focus Groups
Market Research with Children

Features and attributes

AI-Assisted Data Cleaning

AI-Enhanced Moderation

Advanced Analytics

Advanced Video Analytics

Asynchronous platform

Brand Advocacy Communities

Brand management

Brand monitoring

Collaboration & Storytelling

Competitive Insights

Conversational Surveys

Custom tracking surveys

Customer Support Communities

Customizable Dashboards

E-commerce

Emotion & sentiment in video

Gen AI summaries & insights

Ideation and co-creation tools

Image identification

Insight Communities

Intercept sampling

Live Forums and Chats

Marketplace / Programmatic

Mobile UX and accessibility

Mobile ethnography

Mobile platform

Mobile usability testing

Mobile-First

Normative database

Panel / Panel management

Physical product testing

Physical store

Product analytics

Qual & quant integration

Qual-at-scale platform

Qualitative Data Analysis

Qualitative recruitment

Research communities

Social Media & Web Analytics

Social networks

Survey Analysis

Synchronous platform

Synthetic Data & Participants

Synthetic sampling

Target feasibility estimates

Transcription quality

Unmoderated testing tools

VR / AR

Visual analysis tools

Web usability testing