Zappi vs NIQ BASES
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Company details
Description
See your product innovations and advertising ideas through the eyes of your audience with the leading consumer insights platform.
Get the inspiration to create and the validation to act.
How it works:
1. Launch research
Our proven methodologies give you consumer
Get the inspiration to create and the validation to act.
How it works:
1. Launch research
Our proven methodologies give you consumer
We are the industry leader in global measurement and data analytics, and the most trusted source for retail, consumer intelligence, and product innovation.
Powered by true intelligence, collaborative data and 100 years of knowledge - we deliver the complete truth to retailers, manufacturers, an
Type of company
Data & Analytics
Software & Technology
Data & Analytics
International
Software & Technology
Top benefits
Agile decision-making
Transformation insights
Flexible solutions
Quality data
Deep shopper insights
Product innovation
Optimize performance
Advertising & packaging
Line & price
Location
London, United Kingdom
Chicago, Illinois, United States
Market Research Specialties
Advertising Research
Concept Testing
Agile Market Research
Advertising Effectiveness Research
Advertising Communication Strategy Research
Business Issue: Brand / product / service launch
Business Issue: Brand repositioning
Advertising Research
Concept Testing
Healthcare & Medical [market sector expertise]