itracks vs discover.ai

discover.ai
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Company details

Description

itracks is a qualitative data collection software platform offering a comprehensive technology solution for qualitative researchers. Our main offerings include itracks Realtime for focus groups and interviews, and itracks Board for discussion boards and communities. We're trusted by market resear

We’re a qualitative cultural insights service and we believe that the answers to your questions live online. We combine the power of machine learning with human expertise to unearth valuable insights in text, images and online content. Using our bespoke AI, we explore the rich content that lives

Type of company

  • Qualitative Research

  • Support Services

  • Software & Technology

  • Software & Technology

  • Full Service

  • Qualitative Research

Top benefits

  • Stakeholder Engagement

  • End-to-end Solution

  • Private & Secure

  • Built for Researchers

  • AI-enabled Qualitative Analysis

  • Cultural insights

  • Harness online conversations

  • Strategic through to tactical

  • Human insight experts

  • Agile in Delivery

Location

Saskatoon, Saskatchewan, Canada

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Market Research Specialties

  • Mobile Ethnography

  • Mobile Qualitative Research

  • Online Bulletin Boards

  • Online Focus Groups

  • Online In-Depth & One-on-One Interviews

  • Consumer Lifestyle & Value Trends

  • Strategic Market Research

  • Market Segmentation

  • Full Service Qualitative Market Research

  • Qualitative Social Media Research

Features and attributes

  • Asynchronous platform
  • Emotion & sentiment in video
  • Gen AI summaries & insights
  • Mobile UX and accessibility
  • Mobile ethnography
  • Mobile platform
  • Mobile usability testing
  • Participant CRM
  • Physical store
  • Qual & quant integration
  • Synchronous platform
  • Text & sentiment analytics
  • Transcription quality
  • Unmoderated testing tools
  • Asynchronous platform
  • Emotion & sentiment in video
  • Gen AI summaries & insights
  • Mobile UX and accessibility
  • Mobile ethnography
  • Mobile platform
  • Mobile usability testing
  • Participant CRM
  • Physical store
  • Qual & quant integration
  • Synchronous platform
  • Text & sentiment analytics
  • Transcription quality
  • Unmoderated testing tools
  • Demo recording

    Get Dialed-In with itracks: Ad-testing Video Tech for Focused, Nuanced, Actionable Insights

    demo
    20 min

    Watch Recording

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    Сredentials

    Ratings & Testimonials

    5

    Based on 2 ratings

    See details

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    Images

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    discover.ai

    discover.ai

    discover.ai