We’re a qualitative cultural insights service and we believe that the answers to your questions live online. We combine the power of machine learning with human expertise to unearth valuable insights in text, images and online content. Using our bespoke AI, we explore the rich content that lives
Material is an intelligent growth company. Fueled by a powerful core in market research, behavioral science and data analytics, Material has a fifty-year history of building customer intelligence into brands and experiences that compete and win. Material works with world-class companies to antici
Software & Technology
Full Service
Qualitative Research
Full Service
Qualitative Research
Quantitative Research
Cultural insights
Harness online conversations
Strategic through to tactical
Human insight experts
Agile in Delivery
Intelligent Growth
Behavioral Analytics
Brand Marketing & CRM
Customer Experience
Product Design
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New York, New York, United States
Consumer Lifestyle & Value Trends
Strategic Market Research
Market Segmentation
Full Service Qualitative Market Research
Qualitative Social Media Research
Customer Experience Research
Business Issue: Brand / product / service launch
Business Issue: Brand repositioning
Business Issue: Develop, revitalise market
Business Issue: Gain new customers
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