itracks vs Highlight
_1764692542781.png&w=256&q=75)
Company details
Description
itracks is a qualitative data collection software platform offering a comprehensive technology solution for qualitative researchers. Our main offerings include itracks Realtime for focus groups and interviews, and itracks Board for discussion boards and communities. We're trusted by market resear
Highlight is the definitive product intelligence platform enabling brands to create products people love. Powered by a proprietary community, seamless logistics, expert research methodologies, and AI-driven analytics, Highlight’s p
Type of company
Qualitative Research
Support Services
Software & Technology
Data & Analytics
Qualitative Research
Software & Technology
Top benefits
Stakeholder Engagement
End-to-end Solution
Private & Secure
Built for Researchers
AI-enabled Qualitative Analysis
>90% Completion Rates
Expert Research Blueprints
Turnkey Logistics
High Quality Respondents
Real-Time Data Dashboards
Location
Saskatoon, Saskatchewan, Canada
---
Market Research Specialties
Mobile Ethnography
Mobile Qualitative Research
Online Bulletin Boards
Online Focus Groups
Online In-Depth & One-on-One Interviews
Home Use Tests
Foods & Nutrition [market sector expertise]
Pet Owners / Foods / Supplies [market sector expertise]
Market Research with Children
Beverages [market sector expertise]
Features and attributes
Demo recording
Сredentials
Ratings & Testimonials
---
Images
---
