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Dana Stanley
Greenbook’s Chief Revenue Officer
itracks vs Highlight
Company details
Description
itracks is a qualitative data collection software platform offering a comprehensive technology solution for qualitative researchers. Our main offerings include itracks Realtime for focus groups and interviews, and itracks Board for discussion boards and communities. We're trusted by market resear
Highlight is the leading purpose-built software for product developers & marketers to innovate, renovate, and make critical decisions with confidence.
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Type of company
Qualitative Research
Support Services
Software & Technology
Data & Analytics
Qualitative Research
Software & Technology
Top benefits
Stakeholder Engagement
End-to-end Solution
Private & Secure
Built for Researchers
AI-enabled Qualitative Analysis
>90% Completion Rates
<1 Week to Data
Turnkey Logistics
High Quality Respondents
Real-Time Data Dashboards
Location
Saskatoon, Saskatchewan, Canada
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Market Research Specialties
Mobile Ethnography
Mobile Qualitative Research
Online Bulletin Boards
Online Focus Groups
Online In-Depth & One-on-One Interviews
Home Use Tests
Foods & Nutrition [market sector expertise]
Pet Owners / Foods / Supplies [market sector expertise]
Alcoholic Beverages [market sector expertise]
Cosmetics & Beauty Aids [market sector expertise]
Features and attributes
Demo recording
Сredentials
Ratings & Testimonials
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Images
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