Carol Chong

Co-Founder

Thompson & Chong

Carol and Laurie are strategy partners who help leadership teams make smart decisions with confidence. For more than 20 years across CPG, retail, tech, and financial services, they’ve guided executives through tough choices, working with organizations including Gay Lea Foods, Loblaw, and TD. They’ve seen up close how great insights can shape big decisions. Trained at Sklar Wilton & Associates, they built their craft on asking hard questions, pushing for clarity, and turning evidence into strategic recommendations leaders actually act on. As AI accelerates access to information, Carol and Laurie focus on what Insight pros need most: the ability to combine powerful tools with sharp critical thinking and sound judgment.