Dave McCaughan

STORYTELLER

BIBLIOSEXUAL LTD

Dave has 35+ years leading market research and strategy planning in the advertising industry across the Asia Pacific region. after near 3 decades in regional leadership roles with McCann in 2015 he started BIBLIOSEXUAL as a consultancy that helps companies understand the cross section of people,brand and media to devlop unique stories. He has actively been using AI driven market research platforms for a decade.