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CMI Lead Global Dove Masterbrand
Unilever Dove
Anne-Claire Pierron is the CMI lead on Dove Masterbrand in Unilever. She has over 10 years experience working both client & agency side, with a passion for qualitative research. She is particularly interested in the role & impact of AI on the future of qualitative research.
Sessions
AI in Research: The False Confidence Problem
Jun 23
3:45 PM - 4:05 PM EDT / 11:45 AM - 12:05 PM