Karen is a trusted advisor to senior leaders at some of the world’s most influential consumer brands. She partners with executives to build the capabilities, innovation systems and decision-making frameworks that transform how organisations anticipate change, drive growth and create competitive advantage.
Sessions
Jun 23
2:35 PM - 2:55 PM GMT+2
Green Stage
Decision-Making
Insight Activation
Innovation
Trend Forecasting
CPG Innovation: What Got You Here Won’t Get You There
More data hasn’t made innovation decisions easier. As consumer behaviour fragments and markets move faster, leading brands are moving beyond rear-view insights to a more predictive approach. Learn how connected demand and supply signals help identify opportunities earlier, prioritise investments with confidence and turn uncertainty into innovation advantage. Key Takeaways: 1. See how leading brands identify whitespace growth opportunities earlier. 2. Build a complete and predictive view of consumers, markets and innovation. 3. Combine emerging demand and supply signals to drive earlier decisions and action.
