William Rowntree is a Client Success Director at SMG, where he helps brands build thriving insight communities. He began his career as a research manager, working for major media organizations including Guardian News & Media. Today, he partners with global brands such as LEGO, The FA, Procter & Gamble, and Pentland Brands to launch and scale successful community programs that drive engagement, understanding, and action.
Sessions
Jun 24
12:05 PM - 12:25 PM GMT+2
Purple Stage
Norbert Sari
Tech Demo
Community Research
Insight Activation
Innovation
Product Development
Demo: How Pentland Builds Better Products with Communities