Categories
November 23, 2016
What Americans Really Want For Black Friday
The Pollfish Black Friday National Survey reveals what Americans want this year
My friends at Pollfish have been doing good work leveraging their innovative global panel to conduct timely and compelling research. When they reached out this week with the results of a study they just completed on Black Friday trends, I thought it would be an ideal post for this week. You’re welcome, Happy Thanksgiving to those who celebrate and happy shopping this Friday for those brave souls who want to participate!
(Click on the image to be taken to an enlargeable version that you can also download.)
Comments
Comments are moderated to ensure respect towards the author and to prevent spam or self-promotion. Your comment may be edited, rejected, or approved based on these criteria. By commenting, you accept these terms and take responsibility for your contributions.
Disclaimer
The views, opinions, data, and methodologies expressed above are those of the contributor(s) and do not necessarily reflect or represent the official policies, positions, or beliefs of Greenbook.
More from Leonard Murphy
Deployment Is the New Battleground: What OpenAI and Anthropic’s PE JVs Signal for Insights
The AI race shifts to deployment. How OpenAI and Anthropic are scaling real-world adoption and redefining where value is created.
The Battle for Verified Humans: AI's Data Quality Reckoning
AI is consolidating fast. Explore enterprise strategies, hybrid models, and the race for verified hu...
From Behavioral Data to AI Commerce: Why the Consumer Journey Is Breaking (and Being Rebuilt)
Explore how AI, behavioral data, and agentic commerce are reshaping the consumer journey and what it...
AI in Market Research: How Leadership and Insights Are Evolving
How AI is reshaping market research, leadership, and decision-making—plus what it means for the futu...
Sign Up for
Updates
Get content that matters, written by top insights industry experts, delivered right to your inbox.
