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The Logit Group: Beyond Bots - The New Fraud Patterns Undermining Research Data

Demo

presented on September 16, 2026

Research fraud is becoming more sophisticated, and many of the signals are no longer obvious. Bad actors can appear human, provide believable answers, and pass traditional quality checks while still compromising the integrity of a study. In this session, Steve Male will examine the different types of fraud and poor-quality behaviour being identified across online research, using real-world patterns observed through Calibr8. The discussion will explore issues such as identity manipulation, location masking, AI-generated responses, inconsistent behaviour, low engagement, and respondents who look legitimate when evaluated through only a single quality signal. Attendees will learn why fraud detection requires a layered approach, how different indicators work together, and what research teams should consider when designing a modern data-integrity strategy.

Presented by:

Steve Male

The Logit Group

EVP, Innovation & Strategic Partnerships

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The Logit Group

The Logit Group

Data Collection

Qualitative Research

Quantitative Research

LOCATION

Toronto, Ontario, Canada

The Logit Group

Data Collection

Qualitative Research

Quantitative Research

The Logit Group specializes in market research execution, delivering quality service on an affordable budget.

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