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Wednesday, Mar 4th at 12:00 PM ET
Introductory Presentation by Greenbook + Tech Demos with Live Q&A
For many, videos represent a way to scroll through the day eight seconds at a time. For many insights professionals, they represent an ocean of untapped potential – an ocean into which they continue to pour even more potential although fully expecting to recover only a small fraction of it.
Video feedback tools, however, continue to increase in power, enabling organizations to surface more engaging and intimate insights while leveling up video’s impact with other types of data. These platforms collect, capture, process, and analyze video and turn it into structured, searchable and often quantified datasets.
Video intelligence and visual insights features include:
However, the primary goal is to move beyond highlight reels and treat video with the same rigor as other kinds of data. Regardless of the source, whether from CX and VoC programs to UX research and ongoing insight communities to social media, you’ll want to know where video intelligence belongs in your stack and how technology can help.
Take the next step from watching videos to processing them, analyzing them, and leveraging them to their full potential. And March the 4th be with you!
Who should attend?
Agenda

Class
presented on March 4, 2026

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Demo
presented on March 4, 2026
Your leadership needs answers now. Not in 6 weeks when the decision's already made. Join Voxpopme to see how AI Moderator helps you deliver the depth of traditional research with the scale and speed your stakeholders demand.
Whether you're building credibility with undeniable evidence, moving fast with real-time insights, or validating the bets that define your market, Voxpopme’s AI Moderator helps you have deep conversations with real customers. With zero scheduling and unlimited scale.
Why attend this session?

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Demo
presented on March 4, 2026
Qualitative research is entering a new era. The trade-offs between depth and scale, video and surveys, mobile diaries and moderated sessions are disappearing. The future belongs to unified platforms that treat every form of human feedback with rigor and give researchers the freedom to explore without methodological constraints.
Join Nitin Matiyali, Director of Product Marketing, and Anshul Kumar Divakar, Director of Product Management, the architect behind Fuel Cycle’s video intelligence capabilities. They will share a forward-looking vision for qualitative research: integrated ecosystems where context is preserved, insights are centralized, and possibilities expand.
In this fast-paced 15-minute showcase, they will demonstrate how comprehensive methodology coverage powers modern insights work:
This session goes beyond a product walkthrough. It highlights how leading research teams are eliminating tool sprawl, replacing anecdotal storytelling with searchable qualitative datasets, and elevating qual to sit alongside quant as a core component of enterprise insights infrastructure.
Ideal for insights leaders consolidating their tech stack, research teams managing fragmented tools, CX and UX professionals modernizing feedback systems, and anyone committed to bringing scale and rigor to qualitative research.

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Demo
presented on March 4, 2026
Insights teams are expected to predict what consumers will love next - but too often they’re left stitching together dashboards of views, hashtags, and engagement metrics that show what is trending, without fully explaining why.
The reality is that today’s consumer understanding requires a connected view across social conversations, search behavior, digital signals - and now, social video. Platforms like TikTok, YouTube, and Reels are where consumers demonstrate how they discover products, build routines, and influence one another in real time. But until now, most tools haven’t been able to truly see or interpret what’s happening on screen.
Join ViralMoment and Ipsos Synthesio to discover how video intelligence adds a powerful new layer to the insights ecosystem - transforming unstructured video into structured, actionable insight. When combined with social, search, and behavioral data, video doesn’t just reveal what’s gaining traction, it helps explain the cultural context, emotional drivers, and emerging behaviors behind it.
We’ll bring this to life with a deep dive into beauty - uncovering emerging routines, creator influence, and behavioral shifts before they hit the mainstream. You’ll see how an integrated intelligence approach delivers a fuller picture of consumer momentum, empowering you to move from trend tracking to true foresight.
If you’re responsible for delivering foresight, not hindsight, this session will show you how to move faster, with greater clarity and confidence.
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Demo
presented on March 4, 2026
Nailbiter is the world's largest CPG Quant AI Behavioral Platform, built on a foundational truth that shapes everything it does: what consumers and shoppers do tells a far more accurate story than what they say. The platform operates through a four-stage methodology — Capture, Contextualize, Convert, and Capitalize — that finds the right people at the right Moment of Truth, records their actual behavior on video, and converts those observations into highly actionable KPIs. With AI that has been optimized over 10+ years and human intelligence that remains central to quality and training, Nailbiter delivers a level of behavioral precision that traditional survey-based research simply cannot replicate. Ranked #5 on the GRIT Most Innovative Data & Analytics Providers list in 2025 and trusted by 18 of the top 20 global FMCG companies, Nailbiter has earned its position as the gold standard in CPG behavioral intelligence.
What sets Nailbiter apart in 2026 is the breadth of how brands can access that behavioral truth. From full-service custom projects to AI-first agile solutions, Nailbiter meets clients where they are — across in-store, at-home, eCommerce, and immersive AR/VR environments. The outputs go well beyond data: Stories, Playbooks, AI-powered Dashboards, and Workshops translate shopper behavior into narratives that travel internally, resonate with retail partners, and drive confident decisions. Nailbiter covers the four major business question areas — Brand and Product, Shopper Experience, Marketing and Activation, and Immersion and Context — making it the most complete behavioral intelligence partner available to CPG brands today.

Key Takeaways
Overview of the Landscape
A structured framework for video-first platforms, survey/VoC add-ons, UX tools, and more.
Leverage Existing Video
How to boil your ocean of video, distill it into deeper insights, and serve them to a broad set of stakeholders.
Capture & Integrate New Video
How technology helps you meet your research objectives by capturing relevant new video and merging it seamlessly with your research processes.
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