Lights! Camera! Analysis! Video as structured, quantifiable data.
Wednesday, Mar 4th at 12:00 PM ET
Introductory Presentation by Greenbook + Tech Demos with Live Q&A
For many, videos represent a way to scroll through the day eight seconds at a time. For many insights professionals, they represent an ocean of untapped potential – an ocean into which they continue to pour even more potential although fully expecting to recover only a small fraction of it.
Video feedback tools, however, continue to increase in power, enabling organizations to surface more engaging and intimate insights while leveling up video’s impact with other types of data. These platforms collect, capture, process, and analyze video and turn it into structured, searchable and often quantified datasets.
Video intelligence and visual insights features include:
However, the primary goal is to move beyond highlight reels and treat video with the same rigor as other kinds of data. Regardless of the source, whether from CX and VoC programs to UX research and ongoing insight communities to social media, you’ll want to know where video intelligence belongs in your stack and how technology can help.
Take the next step from watching videos to processing them, analyzing them, and leveraging them to their full potential. And March the 4th be with you!
Who should attend?
Agenda

Class
12pm ET
25 min

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Demo
12:25pm ET
20 min
Your leadership needs answers now. Not in 6 weeks when the decision's already made. Join Voxpopme to see how AI Moderator helps you deliver the depth of traditional research with the scale and speed your stakeholders demand.
Whether you're building credibility with undeniable evidence, moving fast with real-time insights, or validating the bets that define your market, Voxpopme’s AI Moderator helps you have deep conversations with real customers. With zero scheduling and unlimited scale.
Why attend this session?

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Demo
12:45pm ET
20 min
Qualitative research is entering a new era. The trade-offs between depth and scale, video and surveys, mobile diaries and moderated sessions are disappearing. The future belongs to unified platforms that treat every form of human feedback with rigor and give researchers the freedom to explore without methodological constraints.
Join Nitin Matiyali, Director of Product Marketing, and Anshul Kumar Divakar, Director of Product Management, the architect behind Fuel Cycle’s video intelligence capabilities. They will share a forward-looking vision for qualitative research: integrated ecosystems where context is preserved, insights are centralized, and possibilities expand.
In this fast-paced 15-minute showcase, they will demonstrate how comprehensive methodology coverage powers modern insights work:
This session goes beyond a product walkthrough. It highlights how leading research teams are eliminating tool sprawl, replacing anecdotal storytelling with searchable qualitative datasets, and elevating qual to sit alongside quant as a core component of enterprise insights infrastructure.
Ideal for insights leaders consolidating their tech stack, research teams managing fragmented tools, CX and UX professionals modernizing feedback systems, and anyone committed to bringing scale and rigor to qualitative research.
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Demo
1:05pm ET
20 min

Key Takeaways
Overview of the Landscape
A structured framework for video-first platforms, survey/VoC add-ons, UX tools, and more.
Leverage Existing Video
How to boil your ocean of video, distill it into deeper insights, and serve them to a broad set of stakeholders.
Capture & Integrate New Video
How technology helps you meet your research objectives by capturing relevant new video and merging it seamlessly with your research processes.
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to watch the best research tech in action: LIVE and ON DEMAND