Clarity

Customer Insight Partnerships for London Borough of Hackney SMEs. In person qualitative interviews to find out what your customers really think.

Qualitative Research

Last updated on February 2nd, 2026

What is Clarity?

Clarity helps SMEs to stop guessing. • Imagine you found out a key customer is buying from what you consider to be an inferior service? • Or they're buying less from you because one of your staff was rude to them 2 years ago? • Maybe they were nearly put off because of something unrelated? I have over 15 years of exprience in qualitative research recruitment and interviewing - all honing one skill - listening. And it's why I chose Clarity's tagline, 'Listen To Be Heard'. I've had literally thousands of in-depth conversations with people from all walks of life, from Lords to landlords. I've learned how to notice subtle contradictions, challenge assumptions and uncover hidden motivations. Let me help you have invaluable conversations with your customers and find out what they really think. I offer a simple package of 5 in-depth interviews per month, and return with authentic, actionable insights. Wherever possible, I prefer to interview in person and experience the living conditions of the customer. Interviews usually last about 30 minutes. We discuss your KPIs, select your key customers for interview and a month later I provide a report and come to meet you to talk through the results. • What business decisions are you making on gut feeling? Let's find clarity and understand what your customers really think.

Clarity Services and Expertise

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INFO

AMHURST ROAD, HACKNEY, LONDON

London,
United Kingdom

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Dan Clough

Customer Insight Partner