Affectiva Media Analytics is on a mission to humanize technology. Founded by visionary scientists Dr. Rana el Kaliouby and Dr. Rosalind Picard, Affectiva spun out of the MIT Media Lab in 2009, pioneering Facial Coding AI. Acquired by Smart Eye in 2021, Affectiva has merged with iMotions as of 202
Software & Technology
Quantitative Research
Qualitative Research
Data Collection
Qualitative Research
Quantitative Research
Ethical AI-based approach
Robust & diverse database
100K+ videos tested
Normative benchmarks
Seamless integration
24/7 Customer Service
Widespread US Locations
Diverse Database
Security Certification
Family Owned and Operated
Boston, Massachusetts, United States
Fort Smith, Arkansas, United States
Facial Coding & Analysis
Advertising Effectiveness Research
Emotional Measurement
Movies / Streaming / TV Market Research
Neuromarketing
Product Testing
Consumer Market Research
Interviewing at Central Location
Mystery Shopping
Online Proprietary Research Panels