Altera Strategy vs Market Probe International

Altera Strategy
Altera Strategy

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Market Probe International
Market Probe International

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Company details

Description

ALTERA is a boutique insights consultancy for the B2B and services sectors, built to uncover intelligence that drives high performance marketing and sustainable growth. The insights landscape is undergoing fundamental change. We equip insights leaders with the expertise, data and technology to su

Market Probe International, Inc. is a global market research company that provides business-to-business and consumer research, both quantitative and qualitative, throughout the U.S. and worldwide. We provide a full range of research consulting, data gathering, programming, tabulating and analytical

Type of company

  • Full Service

  • International

  • Software & Technology

  • Data Collection

  • Full Service

  • International

Top benefits

    • 50+ years of experience

    • Reliability and Quality

    • Global Reach

    • Wide range of services

    • 90% repeat clients

    Location

    Sydney, Australia

    Hicksville, New York, United States

    Market Research Specialties

    • Business Issue: Brand / product / service launch

    • Business Issue: Develop, revitalise market

    • Business Issue: Gain new customers

    • Business Issue: Increase sales, volume

    • Business-to-Business Research

    • Full Service Market Research

    • Taste Tests & Sensory Tests

    • International Market Research with Consumers

    • Full Service Quantitative Market Research

    • Full Service Qualitative Market Research

    Features and attributes

  • Advanced Analytics
  • Asynchronous platform
  • E-commerce
  • Mobile ethnography
  • Mobile usability testing
  • Physical product testing
  • Physical store
  • Qualitative Data Analysis
  • Survey Analysis
  • Synchronous platform
  • Web usability testing
  • Advanced Analytics
  • Asynchronous platform
  • E-commerce
  • Mobile ethnography
  • Mobile usability testing
  • Physical product testing
  • Physical store
  • Qualitative Data Analysis
  • Survey Analysis
  • Synchronous platform
  • Web usability testing