Informed Decisions Group, Inc. (IDG) is a full-service behavioral insights firm specializing in shopper research, customer behavior, and market strategy. We help brands understand how and why customers make decisions, across physical, digital, and hybrid environments, to drive conversion, brand e
Data Collection
Qualitative Research
Quantitative Research
Full Service
Qualitative Research
Quantitative Research
GLOBAL COVEARGE
EXPERT TEAM
COST EFFICIENCY
DATA ACCURACY
TIMELY DELIVERY
AHMEDABAD, India
Avon, Ohio, United States
Data Collection Field Services
Product Testing
Home Use Tests
Online Proprietary Research Panels
Market Research in Southeast Asia & India
Eye Tracking
Shopper Insights
Full Service Market Research
Market Segmentation
Conjoint Analysis / Trade-off/Choice Modeling
---