Auric Insights Co. vs decision point

Auric Insights Co.
Auric Insights Co.

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decision point
decision point

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Company details

Description

Your customers already hold the answer. Auric Insights finds it, and tells you what it means.

Auric Insights Co. is an independent market research and consumer insights consultancy in the Salt Lake Valley (Salt Lake City), Utah, serving clients nationwide. Every qualitative and quantitative

At decision point, we turn consumer understanding into better business decisions and growth opportunities. Whether you're exploring new products, refining your brand, or uncovering what motivates your customers, we bring the research expertise and business perspective to move you

Type of company

  • Quantitative Research

  • Consulting

  • Support Services

  • Consulting

  • Qualitative Research

  • Quantitative Research

Top benefits

    • Custom designed research

    • Unparalleled analytics

    • Insights into action

    • Strategic consultants

    • Excellent client service

    Location

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    Eagle River, Wisconsin, United States

    Market Research Specialties

    • Concept Testing

    • Full Service Quantitative Market Research

    • Online Surveys

    • Qualitative Market Research Services

    • Market Research Consultants

    • Ethnography

    • Brand Positioning Research

    • Conjoint Analysis / Trade-off/Choice Modeling

    • Packaging Testing

    • Product Development Research

    Features and attributes

  • Advanced Analytics
  • Asynchronous platform
  • Behavioral capabilities
  • Brand management
  • Collaboration & workflow
  • Custom dashboards
  • Custom tracking surveys
  • E-commerce
  • Emotion & sentiment in video
  • Gen AI summaries & insights
  • Ideation and co-creation tools
  • Mobile UX and accessibility
  • Mobile ethnography
  • Mobile platform
  • Mobile usability testing
  • Multisource data integration
  • Omnichannel
  • Physical product testing
  • Physical store
  • Product analytics
  • Proprietary data
  • Qual & quant integration
  • Qual-at-scale platform
  • Qualitative Data Analysis
  • Research repository
  • Survey Analysis
  • Synchronous platform
  • Text & sentiment analytics
  • Transcription quality
  • Visual analysis tools
  • Web usability testing
  • Advanced Analytics
  • Asynchronous platform
  • Behavioral capabilities
  • Brand management
  • Collaboration & workflow
  • Custom dashboards
  • Custom tracking surveys
  • E-commerce
  • Emotion & sentiment in video
  • Gen AI summaries & insights
  • Ideation and co-creation tools
  • Mobile UX and accessibility
  • Mobile ethnography
  • Mobile platform
  • Mobile usability testing
  • Multisource data integration
  • Omnichannel
  • Physical product testing
  • Physical store
  • Product analytics
  • Proprietary data
  • Qual & quant integration
  • Qual-at-scale platform
  • Qualitative Data Analysis
  • Research repository
  • Survey Analysis
  • Synchronous platform
  • Text & sentiment analytics
  • Transcription quality
  • Visual analysis tools
  • Web usability testing
  • Сredentials

    Ratings & Testimonials

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    5

    Based on 3 ratings

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    Auric Insights Co.

    Auric Insights Co.

    decision point

    decision point

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