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Dana Stanley
Greenbook’s Chief Revenue Officer
Fletcher Knight, Inc. vs Lamppost Insights, LLC
Company details
Description
Fletcher Knight is a global brand strategy and innovation consulting firm that partners with the world's leading companies to build bigger, better brands.
Our key capabilities include brand strategy, innovation strategy, qualitative and quantitative agile research, brand design, a
Lamppost Insights is a new type of research and brand consultancy, borne from what we feel was complacency in the marketplace.
We take inspiration from the (in)famous quote by advertising legend David Ogilvy, "...research is used as a drunkard uses a lamppost, for support rather t
Type of company
Consulting
Qualitative Consultant
Quantitative Research
Consulting
Full Service
Quantitative Research
Top benefits
Creative Led Research
Agile Research
Breakthrough Insights
Inspirational Ideas
Rigourous Strategy
Brand Experts
Senior, Experienced Team
Collaborative Partners
Customized Approaches
Strategic Guidance
Location
Stamford, Connecticut, United States
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Market Research Specialties
Ethnography
Brand Positioning Research
Concept Development Research
Idea Generation
Strategic Market Research
Advertising Research
Brand Equity Research
Business-to-Business Research
Consumer Market Research
Shopper Insights