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Dana Stanley
Greenbook’s Chief Revenue Officer
Forethought vs Decision Analyst
Company details
Description
Forethought is a marketing advisory, strategy and analytics firm supporting clients to drive in-market outcomes via brand, communications, customer experience and offer optimization.
The 100-strong team partner with leading brands in North America and the Asia Pacific region from
Decision Analyst is a global research and analytical consulting agency, serving Fortune 500 companies, advertising agencies, and consulting firms. Custom, primary research and analytical consulting are the firm’s foundational compe
Type of company
Data & Analytics
Consulting
Full Service
Data & Analytics
Consulting
Full Service
Top benefits
Outstanding Qualitative
Superb Advanced Analytics
Global Expertise
Strategy Optimization
Brand Building
Location
VIC, Australia
Arlington, Texas, United States
Market Research Specialties
Customer Satisfaction Research
Advertising Effectiveness Research
Brand Loyalty / Satisfaction Research
Brand Positioning Research
Brand Equity Research
Segmentation Analytics
Price & Pricing Research
Home Use Tests
Business-to-Business Research
International Market Research with Consumers