Forethought vs RDI Sightline

Forethought
Forethought

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RDI Sightline
RDI Sightline

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Company details

Description

Forethought is a marketing advisory, strategy and analytics firm supporting clients to drive in-market outcomes via brand, communications, customer experience and offer optimization.


The 100-strong team partner with leading brands in North America and the Asia Pacific region from

At RDI, we transform complex customer and employee data into clear, actionable insights that drive measurable business results. We combine human expertise with advanced analytics to uncover the “why” behind every interaction, enabling our clients to strengthen customer loyalty, reduce churn, and

Type of company

  • Data & Analytics

  • Consulting

  • Full Service

  • Full Service

  • Recruiting

  • Data & Analytics

Top benefits

    • Qualitative Recruitment

    • Customer Data Collection

    • Speech/Text Analytics

    • Survey Response Coding

    • AI-Based Solutions

    Location

    VIC, Australia

    Cincinnati, Ohio, United States

    Market Research Specialties

    • Customer Satisfaction Research

    • Advertising Effectiveness Research

    • Brand Loyalty / Satisfaction Research

    • Brand Positioning Research

    • Brand Equity Research

    • Brand Positioning Research

    • Customer Satisfaction Research

    • Retail Research - Exit Interviews

    • Tracking Research

    • Recruiting for Focus Groups

    Features and attributes

  • Advanced Analytics
  • Collaboration & Storytelling
  • Qualitative Data Analysis
  • Survey Analysis
  • Synthetic Data & Participants
  • Advanced Analytics
  • Collaboration & Storytelling
  • Qualitative Data Analysis
  • Survey Analysis
  • Synthetic Data & Participants