Insights Opinion vs decision point
Company details
Description
At decision point we fuel business breakthroughs by turning consumer understanding into smart decisions and growth. Whether you're exploring new products, refining your brand, or uncovering what motivates your customers, we bring clarity and direction to move your business forwar
Type of company
Panels / Communities
Qualitative Research
Quantitative Research
Consulting
Qualitative Research
Quantitative Research
Top benefits
100+ CATI Station Centre
8 million + Global Panel
B2B & Consumer Specialist
Global Healthcare Panel
End 2 End Services Expert
Custom designed research
Unparalleled analytics
Insights into action
Strategic consultants
Excellent client service
Location
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Madison, Wisconsin, United States
Market Research Specialties
Online Proprietary Research Panels
CATI Interviewing
Global Market Research Capabilities
Business-to-Business Research
Consumer Market Research
Ethnography
Brand Positioning Research
Conjoint Analysis / Trade-off/Choice Modeling
Packaging Testing
Product Development Research
Features and attributes
Сredentials
Ratings & Testimonials
Images
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