MetrixLab vs SKIM

Company details

Description

MetrixLab, a Toluna company, is a leading global research and insights provider that empowers clients to make smarter data-driven decisions. Combining our flexible platform, cutting-edge technology, expansive portfolio, and passionate experts, we simplify our clients' work and enable them to deli

While SKIM’s expertise is sophisticated, its mission is simple; in a world of constant change, SKIM partners with leading companies worldwide looking to elevate their pricing, brand communication and innovation strategies with greater precision and certainty. 

SKIM’s success stems from

Type of company

  • Data & Analytics

  • Consulting

  • Full Service

  • Full Service

  • International

  • Consulting

Top benefits

  • Challenger mentality

  • Extension of your team

  • Blend tech and people

  • No one-size-fits-all

  • Price&Portfolio Strategy

  • Decision Journey Mapping

  • Decades of Comm Research

  • Conjoint Analysis

Location

Rotterdam, Netherlands

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Market Research Specialties

  • Advertising Research

  • Brand Image Tracking

  • Consumer Market Research

  • Consumer Attitude & Usage Research

  • Media Research

  • Price & Pricing Research

  • Product Development Research

  • Market Simulation & Modeling

  • Shopper Journey Mapping

  • Forecasting & Predictive Analytics

Features and attributes

  • Asynchronous platform
  • Behavioral capabilities
  • Brand management
  • Brand monitoring
  • Collaboration & workflow
  • Custom dashboards
  • E-commerce
  • Gen AI summaries & insights
  • Ideation and co-creation tools
  • Mobile UX and accessibility
  • Mobile ethnography
  • Mobile usability testing
  • Multisource data integration
  • Omnichannel
  • Physical product testing
  • Physical store
  • Qual & quant integration
  • Synchronous platform
  • Text & sentiment analytics
  • Web usability testing
  • Asynchronous platform
  • Behavioral capabilities
  • Brand management
  • Brand monitoring
  • Collaboration & workflow
  • Custom dashboards
  • E-commerce
  • Gen AI summaries & insights
  • Ideation and co-creation tools
  • Mobile UX and accessibility
  • Mobile ethnography
  • Mobile usability testing
  • Multisource data integration
  • Omnichannel
  • Physical product testing
  • Physical store
  • Qual & quant integration
  • Synchronous platform
  • Text & sentiment analytics
  • Web usability testing